On average we spend a third of our lives in bed. A restorative night's sleep is essential to our well being, so a good mattress is probably one of the most important purchases we make for our home.
When I was choosing one for our bed a few months ago I found the whole process much more difficult than I'd anticipated. A mattress, perhaps more than any other item, is something you really do need to try before you buy. I tested out quite a few before deciding, but the problem is of course that you are only able to try them out briefly in store and it's hard to avoid feeling self conscious in front of other shoppers and perhaps also slightly pressurised, however helpful and well-intentioned the sales advisers are. This obviously isn't ideal when you're considering such a large purchase. Wouldn't it be great if when buying a new mattress you could test it out at home first?
Enter Eve Mattress, whose stated aim, alongside making comfortable mattresses designed and engineered in the UK, is to offer a more straightforward and pleasurable buying experience. Their key point of difference though is that they offer a 100 day at home trial or 'sleepover'.
Eve asked if I'd be interested in helping them tell their story so I spoke to James Fryer, the company's Head of Product to find out more.