Design Project by John Lewis

Design Project John Lewis

I was excited to see the launch of the new Design Project collection from John Lewis a few days ago. Designed mostly by a team of in-house designers the series of original pieces includes contemporary furniture, lighting, textiles and home accessories in a stylish, elegant neutral palette.

John Lewis have long been a go-to destination for many of us when it comes to furniture and homewares, but they've really upped their design credentials recently and the new collection reflects the more progressive approach to design and manufacture they've adopted over the past couple of years. More premium in design and finish than the popular House by John Lewis range which launched in 2012 the collection draws from a considered choice of materials including wood, glass, concrete, marble and leather.

Design Project by John Lewis

Design Studio Manager Philippa Prinsloo explains that the designers who created the collection were guided by three core principles - they wanted each piece to be original, beautiful and progressive, with the latter quality taking priority.

"In establishing the brand we looked at enduring design, architecture and artists. We didn't start with any images, only their words, and adding ours. We wanted to look at places and spaces like the Barbican in London to work out what made them last and still feel relevant today. We were striving to create a balance between progressive and what felt to us like home, so that these pieces would work easily in people's homes."

Design Project John Lewis
Design Project John Lewis

Each piece in the collection is assigned a number rather than a name. No. 029, the bedding collection, was one of the designs inspired by the Barbican. The designer created her own set of tools and brushes to create expressive markings reflecting the shapes, shadows and modernist architecture of the landmark building. Specialist print techniques were then selected to ensure that these were retained when translated onto fabric.

Design Project John Lewis

The tan leather snuggler chair (no. 002),  a comfortable, deep seated piece with a grown up look and feel, is a modern take on classic Scandinavian design, while the oval shade floor lamp (no. 031) is a light and easy to live with design that will work well as a statement piece in an open plan space or a larger living room. The footprint has been carefully considered however so that it doesn't take up too much room.

Design Project John Lewis

The collection is comprised of pieces made from beautiful materials that have been chosen to work harmoniously alongside one another - each piece is designed to work together, but also to stand alone. I particularly like the purity of this opal glass table lamp on top of the oak sideboard, a design that is defined by its simple lines and balanced proportions.

Design Project John Lewis

The Design Project collection is now available online and in store, and during London Design Festival visitors to the John Lewis store on Oxford Street will be able to experience a fully furnished Design Project home via virtual reality. Details, dates and times are available here.

Posted in collaboration with John Lewis.